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PRESENTATION OF BUILDING FUTURES PROJECT AWARD TO SPONSOR A CHILD, 24th FEBRUARY 2010
L-R: Manoj Kumar, MD P&G West Africa; Olatoun Williams, Coordinator, Sponsor A Child; Marie-Christine Sarr, (former) Corporate PR Manager, P&G; Patricia Obozuwa, External Relations Manager, P&G
Project Title: Building Futures
Project Description
A 2 year project which advances the rights* of Nigerian children within the framework of the Live, Learn & Thrive partnership between Procter & Gamble and Sponsor A Child Nigeria 2009 – 2011. The project advances the rights of Nigerian children by providing health, education and recreation resources for over 3,000 at risk children in Nigerian institutions which lack and have difficulties accessing such resources. The project is structured around 5 pillars:
* Child Rights Act (CRA 2003) is a federal instrument which provides for the implementation of the legal rights of Nigerian children to survive, develop, to participate and to be protected. The CRA has been domesticated by up to 23 states of the federation and integrates into its content, due process for the Family Court established by the Act and the reformed laws on juvenile justice.
At Risk Children
Children of the very poor Children of mothers in prison
Children of mentally unwell mothers AIDS orphans
Children living with HIV/AIDS Abandoned children
Motherless and/or fatherless children Children with disabilities
Orphanage staff Remand home staff
Law Enforcement Officers Volunteers
Children’s charities
Government social welfare officers Community Teachers
Early Years Educators Pillar 1 – Orphanage Aid
Objective: Distribution of Pampers, Ariel and PUR water
purifier to orphanages in 10 states, four geo – political zones and Abuja Federal Capital Territory.
Method: 5 beneficiary orphanages received formal invitations to the commissioning ceremonies for each Building Futures Resource Centres. At the ceremony, each institution was
presented with 1 year’s supply of PUR, Ariel and Pampers disposable diapers provided by PG West Africa.
Related Rights: Right to survival – CRA s4 & Right to health and health care services – CRA s13
Millennium Development Goals: Reduce Child Mortality (Goal 4), Ensure Environmental Sustainability (Goal 7)
S/N | BENFEFICIARY ORPHANGES | NUMBER OF CHILDREN |
1.
2.
3. 4. 5 1 2 3
4 5. 1 2 3
4
5 | Igando – Lagos State Citadel of Grace Orphanage, Lagos State Stella Obasanjo Children Homes, Ogun State Hephzibah Homes, Lagos State Ijamido Children’s home, Ogun State Light of Hope Orphanage, Ogun State Ibadan – Oyo State Fomwan, Oyo State Children of Promise (Chiprom), Oyo State Ibadan Home for Motherless Babies, Oyo State Oluwakemi Orphanage, Oyo State Compassionate Orphanage, Lagos Kaduna – Kaduna State Adonai Orphanage, Kaduna State Faith Works Orphanage, Kaduna State Mercy Home Orphanage, Kaduna State Jemaiyar Matan Arewa Orhanage Home, Kaduna State Hope for the Village Child, Kaduna |
24
120 20 166 60
31
23
30 20 64
57 82
159
43 |
6
1 2 3 4 5 1 2 3 4 5
1 2 3 4 5 | State Millennium Hope Programme, Kaduna
Benin – Edo State Edo Orphanage, Edo State Amadin Orphanage, Edo State Compassion Orphanage, Edo State Ondo Children Home, Ondo State Christ Family Orphanage, Ondo State Abuja – FCT Bema Orphanage, Abuja Saint Mary’s Children’s Home for Orphans & Destitute, Abuja Abuja Children’s home, Abuja Unity Orphanage, Abuja Grace & Paradise Orphanage, Abuja
Owerri – Imo State Rivers Children’s Home, River State Motherless Babies Home, Abia State Eziama Children Home, Imo State Mfon Abasi Orphanage, Akwa Ibom State Salvation Army Orphanage, Akwa Ibom State
Total | 210 103
27 45 50 23 38
215
90 40 70 30
45 63 200
39
150
2,361 |
‘„These donations have really saved us a lot of money!‟‟
„‟With the money we have saved, we can buy school books and school uniform for our children‟‟
Pillar 2 – Education
Furnished libraries stocked with:
Locations: Lagos State, Edo State, Oyo State,
Kaduna State, Imo State, Abuja FCT
Method: Contractors trusted by Sponsor A Child were hired to deliver the project on behalf of the Building Futures project. A list of required educational resources was submitted by the orphanage and purchased by the Building Futures project.
Additional educational materials were donated by Sponsor A Child.
Related Rights: Right to Education – CRA s 15; Right to Develop – CRA s 4; Right to health – CRA s13; Right to Freedom of Movement CRA s9; Right to Freedom of Association and Peaceful Assembly CRA s6
Millennium Development Goals: Achieve Universal Primary Education (Goal2); Promote Gender Equality (Goal 3)
These ‘handing over’ events were well-attended. Community elders, dignitaries, well-wishers and donors, members of the surrounding community, came together in the compound of the orphanages decorated with P & G colours to celebrate Building Futures gifts with the children and caregivers of the orphanages. Value was added to these ceremonies by PUR demonstrations conducted by PUR distributors, Society for Family Health whose officers facilitated lively question and answer sessions after the demos.
Bema Orphanage, Piwoyi, Abuja FCT
18th October 2011
Eziama Community Charity, Eziama Ngor Okpala, Imo State – 9th December 2011
(L-R) Hajia Asma’u Makarfi, Founder, Millennium Hope Programme & Former !st Lady, Kaduna State (Right), Hon. Maria Dogo, Women Affairs Commissioner, Kaduna State (Center), Olatoun Williams, Coordinator, Sponsor A Child, Lagos
A combination of approaches was used to evaluate the impact of the resource centre project on our beneficiary orphanages and on their communities: visits, emails, presentations at Building Futures events, face to face interviews with children and caregivers and impact questionnaires.
The directors of Citadel of Grace Orphanage, Lagos State, were able to complete our typical questionnaire.
We give the children support by putting them through on the best use of the facilities in the resource centre. We encourage the use of resources for their academic work (home work and other assignments) and for solving maths problems and for writing English compositions.
The people in the community have benefited so much from the resource centre. Eight (8) members of the community, five children and three adults have acquired computer training and access to the use of the library The play ground has been of great benefit to the both the children in the home and community.
The resource centre is a great blessing not just to the orphanage home but to the entire community. We are using this opportunity to express our honest gratitude to P & G and Sponsor A Child Building Futures partnership. Please don‟ t see us as Oliver Twist but we also want to plead with the Building Futures to kindly assist us in updating the children playground facilities. Thank you once again and God bless you.
(REPORT FROM THE CITADEL OF GRACE ORPHANAGE DIRECTORS: CHRISTIE & MIKE IYILE)
Staff of Millennium Hope Programme, Kaduna State, made use of a simplified format for both centres – boys and girls – donated to their Model Primary Schools.
Ans: Yes
Ans: Microsoft word
Ans: Yes
Ans: 60%
Ans: Microsoft word
Ans: Yes
Ans: Multi Media, Learning Ladder one and two
Ans: Yes
Ans: Microsoft Word
Ans: Yes
Ans: Microsoft Word
Ans: Yes
Ans: Multi Media, Learning Ladder one and two
Do the children use the library frequently
Ans: Yes
Ans: Yes, very much!
Ans: Yes, they are getting a lot of exercise now and having fun!
Ans: No
Other Comments: „‟‟They are well acquainted with computers now, and have more chance for sports and recreation.‟‟
Overall Impact: What is the overall impact of the resource centre and playground on the lives of the children in your care. Please describe in a few sentences.
‘’The girls are much happier now. They can run around and play on the equipment and have fun with physical exercise.‟‟
Objectives
The manual provides essential training content for child care grounded in child rights. It has been developed for use by professional/volunteer caregivers in institutions. The content is targeted at duty bearers in the rights of children, many of whom are unfamiliar with these rights. Content cuts across health, educational, recreational, psycho-social, and protection aspects of child care and provides senior caregivers, at a minimum education level of senior school certificate, with methods for training junior colleagues in the workplace.
Related Rights: All rights legislated by Child Rights Act 2003 which relate to institutional child care and protection
Goal 1 – Eradicate extreme hunger and poverty
Goal 2 – Achieve universal primary education
Goal 3 – Promote gender equality and empower women
Goal 4 – Reduce child mortality
Goal 5 – Improve maternal health
Goal 6 – Combat HIV/AIDS, Malaria and other diseases
Goal 7 – Ensure environmental sustainability
Goal 8 – Develop a global partnership for development
On 10th June 2010, Sponsor A Child launched its National Volunteer Doctor’s Programme (NVDP) at Lagos University
Teaching Hospital, Idi Araba, Surulere, Lagos. At this event, Ms. Olatoun Williams, supported by Marie Christine Sarr, (former) PR Manager, P & G West Africa, presented the Dean of the College of Medicine, Professor Adefule Ositelu, with 2 copies of ‘Local Champions’.
4. Praise for Local Champions – Caregivers Training Programme
“The training offered by Sponsor A Child is the right step in the right direction. I have learnt a lot which has actually repositioned my organization. It has given me a better understanding of how children think and has made it possible for me to help more children
There is a champion in every child but not all eventually
become one because caregivers don‟t know how to go about breeding the champion in the child. This training is a training that everybody involved in child care (including parents) should undertake as it will help them learn the right way to bring out the champion in children, most especially orphans and
vulnerable children”
(Mr .Tunde Willoughby – Chief Operating Officer Ijamido Children‟s Home)
“The knowledge acquired from all the training programmes we went through in Sponsor A Child has been of great benefit and has really helped us so much in fulfilling our vision of giving hope and a better future to the hopeless.
The training programme was a wonderful experience as the different training programmes brought to our knowledge a lot of information we need as caregivers in handling children and child care related issues.”
(Mrs. Christy Iyile – Director, Citadel of Grace Orphanage)
“The training helped me to understand children better, their responses, reactions and growth during their formative years; their rights as children and the importance of their full
participation in decision making on issues that affect them and my relationship with them on an individual basis.
The training, especially the one on “ Education for All with a Focus on the youngest children”, also inspired me to take action and launch my own outreach “ Beautiful Covering” to public secondary school students. I want to educate them on their rights & responsibilities as children according to the Nigeria Child Rights Act 2003. Beautiful Covering was inaugurated on the 22nd of May, 2010.”
(Miss. Yetunde Fagbemi – Head of Administration, Laurel Creche)
Improved health concepts leading to improved child health and well-being in our institutions.
Objective: To promote the vision of Building Futures and the good work done under its auspices and to call members of the public to action, using television advertisements (45 second TV Copy) with national coverage.
Feedback from those who have seen the advertisement has been positive. One strong response came from the founder and director of Parable Productions, Akin Braithwaite, who is also the author of the well-known children’s stories entitled,
‘Ajapa’. His response was to delegate his ‘Ajapa’ performance team to entertain the children of Bema Homes at Basic School, Abuja, on the occasion of the Resource Centre commissioning, 18th October 2011.
Millennium Development Goal 8 – Develop a global partnership for development
The Employee Volunteering Scheme – a PG West Africa initiative – was kick started by a ‘Volunteer coaching‟ workshop to demonstrate approaches and activities suitable for children of various ages. Comprised of a theory session and a practical craft session, the workshop was delivered by Ms. Olatoun Williams, Coordinator, Sponsor A Child, on Wednesday 26th May 2010. 15 volunteers participated.
Workshop materials developed by Ms. Olatoun Williams continue to be distributed to all PG volunteers.
Up to 70 volunteers have been enrolled into the scheme thanks to the hard work of the successive PR Managers, PG West Africa, who coordinate the scheme. Employees volunteer educational and recreational services on Fridays at orphanages within the Ikeja community where the PG head office is located. Beneficiary institutions are: Heritage Homes and Love Home Orphanage.
Millennium Development Goal 8 – Develop a global partnership for development
An unexpected benefit, generously provided by P & G West Africa, was granted to a Building Futures child. 9 year old Victor Iyile of Citadel of Grace Orphanage, Lagos State, received a new well made prosthetic leg to replace the broken one he could no longer use. Thanks to Building Futures, Victor is able once more to play happily with his friends at home and in the community.
This ambitious 2 year project implemented by Sponsor A Child and funded generously by PG’s global CSR cause: Live, Learn & Thrive and PG West Africa, has covered vast terrain in terms of geography, in terms of resources donated, and in terms of the vast number – over 3,000 – Nigerian children reached by its activities 40 institutions across 10 states, 4 geo-political zones of Nigeria and Abuja FCT. Major rights promoted are the rights to health, education and recreation. Building Futures has informed and empowered child caregivers; the project has engaged with police officers charged with child protection, advocating improved and more protective relations with children in especially difficult circumstances. The media campaign has helped to put vulnerable children particularly those in formal care on the radar of public consciousness. The project has encouraged a personal ‘give back’ culture within the ranks of PG employees – junior and senior – through its volunteering scheme in orphanages.
We have captured key achievements of this Live, Learn and Thrive partnership project in season’s greeting cards for the year 2011. We believe that it is a seminal project in Nigeria’s CSR history: one to be celebrated and held up as a corporate model to follow.
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